DIGITALEUROPE views on Convergence

DIGITALEUROPE believes that both technology-driven innovation and user demand drive the development of new, personalised, and exciting audiovisual services in Europe. Our vision is that European users are placed at the centre of the audiovisual and media experience – with full control over the content they access, where, when and how.

These market-led developments contribute to EU public policy objectives of creating a Digital Single Market, promoting and enhancing values (incl. media pluralism, opinion and culture diversity, child protection, and accessibility), and ultimately contributing to jobs and growth.

After analysing key contributions to the EU Green Paper “Preparing for a Fully Converged Audiovisual World: Growth, Creation and Values”, DIGITALEUROPE has identified the following converging views for a competitive environment for audiovisual (AV) services (1) and areas for further discussion (2).