Press release - Digital Advisory Council

DIGITALEUROPE hosted the second meeting of its high-level Digital Advisory Council (DAC) to establish the ambition towards making the Digital Single Market a reality and leverage the growth potential of digitalisation in Europe.

European institutional leaders gathered together with European CEOs from leading EU-based tech companies like SAP, Devoteam, Nets and Cisco to jointly reflect on the future of Europe as a datadriven economy. The discussions of the DAC revolved around DIGITALEUROPE’s study “Facing the data economy: Last call for Europe!”, in anticipation to the upcoming mid-term of the European Commission.

“We know for a fact that Europe is lagging behind the rest of the world in digitalisation. If we want to remain competitive on a global level, Europe urgently needs to be more united and forceful in seizing a greater proportion of the opportunities presented by the digital transformation,” said DIGITALEUROPE President Markus Borchert. “We cannot afford to hesitate while other parts of the world roll out cutting-edge connectivity and develop digital solutions and applications at breathtaking speeds.”